Managing Blog Contributors

Blogging is a great way to establish your expertise and generate traffic to the company website.  When you want to build a large audience it takes a lot of blog posts everyday.  One way to increase the number of posts to a blog is to accept contributions from other bloggers. This is beneficial to both you and your guest bloggers.

You will have more content to deliver and the guest blogger earns a link to their website.  You both have the opportunity to cross promote and earn new followers from each others social community.  Managing contributors takes a plan.  Here is an excellent article from Hubspot with good ideas to consider when accepting and managing outside bloggers.

 

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