Here’s a dirty little secret no one in business ever talks about: pricing. How much to charge and how to determine it is often the least discussed part of the marketing process. Author William Poundstone, author of the book Priceless, offers seven ideas that teach us about how to price our products and services right.
(Author’s Note: Any tributes from massive amounts of profits after implementing this may be sent to me in care of the Green Sprout Forum.)