Are you looking for a plan to help grow your business? Here is a map that lays out a good starting point for your social media marketing development. You should increase or decrease the number of planets in your solar system based on your needs. Also, consider the social media platforms you use based on the type of community you wish to develop (where is your target marketing hanging out).
The map recommends you engage and develop your community using outer planets such as Facebook and twitter. Next, develop content to share using multimedia websites such as YouTube. Create great content on your blog to inform and educate your growing community. A blog is important for multiple reasons, but search engine optimization (SEO) is at the top of the list. Lastly, convert interested community members into clients using your main website (sun).